SEO WEBSITE STRATEGIES ARE AMONG THE MOST RELEVANT DIGITAL MARKETING STRATEGY THAT HELP’S RANK YOUR WEBSITE ON SEARCH ENGINES AND INCREASE YOUR WEBSITE TRAFFIC.
Today we would guide you completely with the step required to optimize your website for search engine’s.
SEO comprises of 3 categories
ON PAGE AND TECHNICAL SEO
On page SEO is simply the process of optimizing all the pages of your website for Search Engines and also making search engines understand what your website niche or industry is about.
- MOBILE RESPONSIVE WEBSITE
- LOAD TIME SPEED
- UNIQUE WEB CONTENT’S
- WEB CONTENT MARKETING
- USER FRIENDLY WEB PAGES
- OPTIMIZED PERMALINKS AND META DESCRIPTION’S
- GOOGLE SEARCH CONSOLE
- SEO PLUGIN’S.
MOBILE RESPONSIVE WEBSITE’S
this is a very important SEO website strategy for a better search engine result ranking. Google run’s website’s index firstly on mobile view and this will affect the ranking’s of website’s that are not mobile friendly.
LOAD TIME SPEED
This will help your website get quickly detected by search engines, any website that load slowly will have a high bounce rate making it’s visitor’s leave the website immediately due to their inability to wait for your website to load.
SEO Ranking is highly affected by bounce rate and this can also be checked using Google analytic.
Every website’s load time should be 2 second’s or less for a better SEO ranking experience.
UNIQUE WEB CONTENT’S
creating your own website content’s by not copying content’s from other website related to your niche will help tell search engines like google that this content is original and this will help your website gain trust from search engines and in that way they will definitely rank you for web content originality.
WEB CONTENT MARKETING
creating SEO friendly website content’s related to your niche by the use of specific and targeted keyword’s to define your brand to your audience will surely help improve your website ranking.
Optimizing web images also help’s because some web searcher’s do search for image, and images in which their ALT text are optimized with the searched keyword or keyphrase will rank higher, therefore also helping the website to rank higher on the first page of search result’s.
website audience and visitor’s tend’s to stay longer on good looking website’s with easy functionality, this will help in the reduction of your website bounce rate which will improve trust from search engines about your website.
OPTIMIZED PERMALINKS/META DESCRIPTION’S
Optimizing permalink’s of the pages and blog post of your website is another high valued search engine ranking factor because your permalinks tell google what your web page or post is all about and your meta description tell viewer’s about your web page or post only when your website appear’s on the search result’s and this is important among all SEO website strategies as it will help improve your ranking’s..
GOOGLE SEARCH CONSOLE
this is very important for all website’s because if google does not know your website they cannot display your web pages On search result’s.
Google search console is a platform where you can add your website’s uRL and submit your website site map for your website to be crawled and indexed by google to know your niche, web content’s and how optimized your website is for search engines.
USING WEBSITE SEO PLUGIN’S
If you are using wordpress web builder or CMS consider using plugin’s like YOAST and RANKMATH Will Help You Analyse Your Web Page And Blog Post SEO And Also Help You Out With Direction’s In Optimizing Your Website For A Better Website SEO Ranking.
OFF PAGE SEO
This is simply the process of making your website get external recognition and trust either through backlinking or social media.
Backlink’s or backlinking is simple the process by which you get website Traffic from other website’s. backlinks is one of the most relevant SEO strategy for a better search engine ranking On any kind of website and these can only be approved by search engines if the link’s are coming from website’s that are on the same niche with you or your competitor’s.
Backlink’s help’s tell search engines like google that your website is worthy of trust since it is been linked to by your competitor’s and this will get your website approved and displayed on search result’s.
This work’s just like backlink’s but the difference is that search engine’s will know that the traffic is coming from a social media platform or ad.
social media play’s a major role in website off page sEO because most website’s have a social media platform and this drive’s expected traffic to your website and vice versa.
You can make a post on forum’s about your niche and then link back to your website just like backlinking or you can pay authority website owner’s in your niche that rank’s very well on google search result’s to make a blog post and link back to your website.